Turn Contacts into Clients

Strategic

Legal
Marketing

Growth. Delivered.

We bridge your business development and online presence. The first thing a referral does is look you up online. Is your website and digital footprint telling the story it should?

Build Credibility

Gain Influence

Close More Deals

Is your marketing messaging falling flat?

Is your firm or organization tired of:

Not telling your law firm’s story effectively?

Wasting resources on ineffective and untargeted marketing?

Failing to convey your unique value on your website?

Feeling overshadowed by competitors?

Watching your business struggle due to misalignment in business development & digital marketing strategies?

How your firms shows up online doesn’t have to be a struggle.

You deserve clarity, alignment, and the confidence to win the right business with a strategy that truly works for you.

At Crafted Identities, we partner with organizations to bring focus to their business development and strategic marketing efforts. We also add in a touch of fun. With more than 15 years of experience, we deliver growth through practical strategies and authenticity.

We Work With

Law Firms

Attorneys

professional services

legal marketing services

Content Strategy Development


Create a content strategy that isn’t just about posting more, but rather focused on telling the right story, to the right people.

Content Marketing & Thought Leadership


Develop content marketing informed by SEO and data, to position your firm as the go-to expert, building trust, credibility, and connection before a prospect ever calls you.

Attorney Personal
Branding


Strengthen attorney personal brands with individual thought leadership, ghostwritten to showcase their knowledge and the firm’s brand message.

Website Strategic
Messaging


Develop strategic marketing messaging so your online communications support business development efforts.

Social Media
Management


Managed social media to consistenly build relationships and stay top of mind with the people who matter most.

LinkedIn for Lawyers
Trainings


Gain practical skills on how to use LinkedIn to help attorneys build real relationships—not just post and hope.

Its time to standout

If you’re ready to improve your law firm’s business development and marketing strategy to win more and better business:

1

Book a Call

2

Uncover Process Gaps

3

Win More Business

When you partner with Crafted Identities, you’ll gain solutions and actionable insights to enhance business development efforts. We’ve partnered with clients ranging from solo attorneys to Am Law 100 firms to facilitate growth.

Our expertise lies in guiding you to identify market opportunities, gain clarity surrounding key client types, and create a digital presence that builds authority and credibility to ensure you stand out in competitive markets.