Turn Contacts into Clients

Strategic
Business
Development
& Marketing

Growth. Delivered.

We combine relationship-building with storytelling to deliver strategic business development and marketing communication services that connect your law firm to the right audience.

Win More Business

Gain Influence

Make More Money

Is your business development falling flat?

Is your firm or organization tired of:

Missing revenue opportunities and inconsistent acquisition?

Wasting resources on ineffective and untargeted outreach?

Failing to convey your unique value in ineffective, generic, or uninspired pitches & marketing material?

Feeling overshadowed by competitors?

Watching your business struggle due to misalignment in business development & marketing strategies?

Growth doesn’t have to be a struggle.

You deserve clarity, alignment, and the confidence to win the right business with a strategy that truly works for you.

At Crafted Identities, we partner with organizations to bring focus to their business development and strategic marketing efforts. We also add in a touch of fun. With more than 15 years of experience, we deliver growth through practical strategies and authenticity.

We Work With

Law Firms

Attorneys

professional services

business development services

Business Development Consulting


Personalized business development coaching to empower attorneys and practices with actionable strategies for growth and success.

Business Development & LinkedIn Workshops


Align your practices or firm’s business development efforts with action plans and training to teach you how to stand out in a crowded marketplace.

Lateral Partner BD Integration


Facilitated lateral partner business development integration to align strategic goals, ensuring a smooth transition while mitigating risks.

Strategic Messaging & Content Strategy


Develop strategic marketing messaging so your communications support business development efforts and drive engagement.

Personal Branding &
Thought Leadership


Strengthen personal brands with expert thought leadership and ghostwriting to build trust, credibility, and meaningful connections that attract opportunities.

Pitch Decks & Marketing Collateral


Captivate audiences and clearly convey your value with pitch decks and marketing collateral that tells your story.

Its time to standout

If you’re ready to improve your law firm’s business development and marketing strategy to win more and better business:

1

Book a Call

2

Uncover Process Gaps

3

Win More Business

When you partner with Crafted Identities, you’ll gain solutions and actionable insights to enhance business development efforts. We’ve partnered with clients ranging from solo attorneys to Am Law 100 firms to facilitate growth.

Our expertise lies in guiding you to identify market opportunities, gain clarity surrounding key client types, and create a digital presence that builds authority and credibility to ensure you stand out in competitive markets.